DART R&F utilises the best data science in market to provide a highly accurate and scalable view of true audiences at VMO locations.

Harness the extraordinary power of VMO’s facial analytics data with third-party consumer data and machine learning to determine hourly audience traffic at a screen level across VMO’s retail, health club and petro-convenience environments.

Audience measurement determined hourly to the screen-level.

Consistent methodology across all VMO assets.

Independently built & verified.

Powering programmatic outdoor camapigns.

Independently built and verified, DART R&F fuses first and third-party audience datasets to build Australia’s most robust and scalable view of true outdoor audiences.

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