Medialand - it’s time to walk the walk.

Ultimate Media Champion is not just another fitness competition—it's the ultimate challenge to prove both your physical and mental strength, endurance, and determination, hosted in Australia’s most premium VMO Active spaces.

Six weeks of training, one day to prove it all.

We’ll give you the opportunity to train with us over a six week period, including a unique concept class Fitter, Faster, Stronger to prepare you for the ultimate challenge - a winner-takes-all main event that will uncover the undisputed Ultimate Media Champion.

Win the ultimate glory (and some great prizes).

If winning wasn’t enough, the grand prizes for those that earn the coveted Ultimate Media Champion title belt also include a $5,000 Webjet travel voucher and a 12- month Fitness First or Goodlife Platinum Plus gym membership.

Ultimate Media Champion is hosted in the ultimate media environment - VMO Active.

High-value AB audiences, unique mindsets and impactful formats, VMO Active builds your brand a powerful combination designed to deliver results.

Think you have what it takes to win?

  • Simply hit Sign me up! on this page to access the entrant application form.

    The application form will require your contact details and an answer to the question “In 25 words or less, why will you be the Ultimate Media Champion?” to submit your entry.

    Only 210 applications will be eligible to compete (80 in NSW, 80 in VIC and 50 in QLD) so keep your answers creative for your best chance to be a part of the competition.

    Successful entrants will be contacted via email once entries close.

  • Entries close 12/07/2024.

  • Ultimate Media Champion officially kicks off on the week commencing 22nd July 2024.

    You’ll need to be available for the majority of the competition period between 22/07/2024 - 30/08/2024 and on the below finals event days to be eligible to win:

    NSW: 19/09/2024
    VIC: 24/09/2024
    QLD: 17/09/2024

  • Once your entry is confirmed, you’ll be granted exclusive access to Fitness First and Goodlife gyms for the competition period, and invited to attend bespoke weekly Fitter, Faster, Stronger classes to earn your way into the finals.

    The final series is a unique one-off event to test your fitness against other eager state competitors.

    There will be a total of six Ultimate Media Champions (one male and one female winner in NSW, VIC and QLD).

    Winners will be notified in person on the weeks preceding the final events.